Our Mission

Tia Bear was created in loving memory of Tarra, whose strength, kindness, and love endured throughout her journey with lupus. She collected teddy bears because they reminded her she was never alone.

For families navigating lupus—whether you're fighting, grieving, or standing beside someone who is—Tia Bear is that same reminder: you are seen, you are supported, and you are not alone.

A portion of proceeds supports lupus research and patient organizations. One day, the Tia Bear Foundation will help families with groceries, rent, and the hidden costs of fighting this disease.

Our mission is to bring comfort, create connection, and raise awareness for lupus through a symbol of love and remembrance.

We believe that even in the deepest loss, something meaningful can be created — something that reminds people they are not alone.

Our mission is to:

  • Comfort hearts through a tangible reminder of care and compassion

  • Honor lives lost to lupus and chronic illness

  • Raise awareness for invisible illnesses that deserve visibility and understanding

  • Inspire connection between families, survivors, caregivers, and supporters

  • Turn pain into purpose by transforming personal loss into shared healing

Every Tia Bear represents a story.
Every story deserves to be remembered.
And every person deserves to feel seen.

Together, we are building more than a brand — we are building a movement of love, remembrance, and hope. 💜